branding assignment

For this branding assignment, please complete the following and make it different from your Lovemarks discussion:

• Choose a brand in your life that you use and are very familiar with.
• Section 1: Describe the brand in detail. This can include the brand personality, the brand attitude, the brand image, any phrases or images associated with the brand. What does the brand say or want you to think? What is the brand known for.
• Section 2: Why are you familiar with this brand? What is your brand loyalty, equity, love of the brand? Why?
• Section 3: What is the competition of this brand? What differentiates your brand from others?
• Section 4: Where do you see this brand going in the future?

Formatting requirements:

• Cover page with name/date/and an image of the brand
• At least 2.5 content pages
• Single-spaced
• 1-inch margins
• 12 point Times New Roman font
• Grammar errors and proofing errors marked off
• Complete in word document